Archive for November, 2010

How to Choose A Research Topic

Wednesday, November 10th, 2010

A few weeks ago, a female biology professor from Berkeley gave a talk at Tsinghua as part of a women-in-science series. During the question period, a student asked how to choose a research topic. You have a choice of labs; which should you choose? You have a choice of research questions; which should you choose? An excellent question: Every young scientist wonders about this.

The speaker’s answer: Believe in yourself. Huh? This came from her personal history. When she was a grad student (at Berkeley) she proposed a certain line of research to her advisor. Her advisor said it was a bad idea. She switched to Harvard and pursued her idea there. It paid off. A sign of her success is that her lab gets $1 million/year in grants.

I wasn’t there. The friend who told me the professor’s unhelpful answer asked how I would answer the same question. During graduate school, I thought a lot about it — about how to do research that anyone will care about in fifty years. I can answer it only for experimental psychology.

First,invent a new method or study a large puzzling experimental effect. With either one you can generate a steady steam of publications. Inventing a new method mean inventing a better way — usually, a faster way — of measuring something important. You can then apply your new method all over the place. With a large experimental effect you can vary all sorts of things and narrow in on an explanation. As a grad student, I took the first route: I used a new way of studying animal time discrimination. I didn’t invent it but its inventor hadn’t seen its value. An example of the second route is the career of John Garcia. In graduate school, he discovered that making rats sick after eating a new flavor caused them to dislike the flavor. The sickness could come hours after the flavor. Garcia made a whole career out of doing variations on this.

Second, take advantage of whatever is unusual about you. If you are unusually interested in X, study X. I differed in two ways from most experimental psychologists: I was better at math, and I cared more about writing. Taking advantage of this, I spent a lot of time on data analysis and writing. Both paid off. I suppose my paper were better written than necessary but the time spent on  writing paid off because I got good ideas while writing.

Third, collect a rich data set. New experimental effects are enormously important — if you manage to find one you can spend the rest of your career studying it — but are also very difficult to find.  You can’t do experiments whose main purpose is to look for them. The chances of success are too low. To find them, you set up your research so that a conventional experiment has the possibility of finding them. For that you need a rich data set — a data set with many factors and many levels of each factor, ideally. The new way of studying timing that I used provided a rich data set. Quite soon this led to discovering a new effect when some of the data changed in a surprising way.

A Theory of Human Evolution and Application to Education

Monday, November 8th, 2010

A week ago I went to a cognitive science conference in Chongqing, where I gave a talk called “A Theory of Human Evolution and Application to Education” (a theme of the conference was education). A sponsor of the conference, a magazine called Scientific Chinese, will publish short versions of the talks. Here is the short version of my talk, only a little different than what I’ve said before but far more compact.
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The Size of Restaurant Tips

Sunday, November 7th, 2010

The size of tips left in restaurants has been the focus of considerable study. An early study found that brief contact increases tips. This study reviews the literature. Here is a study in a French bar.

Plagiarism by British Drug Tsar

Saturday, November 6th, 2010

Leslie Iversen, a retired Oxford professor of pharmacology, is Chair of the British government’s Advisory Council on the Misuse of Drugs. He is also a Fellow of the Royal Society, a foreign associate of the National Academy of Sciences, and chairman of the board and director of Acadia Pharmaceuticals, San Diego.

In 2008, Oxford University Press published a book by Iversen called Speed, Ecstasy, Ritalin: The Science of Amphetamines. Four passages in it are very close to a website about MDMA (Ecstasy). The duplicated material was on the website in 2002. (more…)

Assorted Links

Thursday, November 4th, 2010

Thanks to Paul Sas, Anne Weiss, and JR Minkel.